Top 2 Romandie

Media Data

Structural values and socio-demographic characteristics

16.7%

Reach MACH Basic 2018-2, French-speaking Switzerland

269 000

Readership MACH Basic 2018-2, French-speaking Switzerland

84 011

Circulation WEMF 2018

daily

Release

Gender Reach in tsd Reach in % Proportion in % Affinity
Men 142 18.1 52.8 108
Women 127 15.5 47.2 92
Age Reach in tsd Reach in % Proportion in % Affinity
14-34 49 9.6 18.4 57
35-54 81 14.5 30.3 87
55+ 138 26.1 51.3 156
Educational Level Reach in tsd Reach in % Proportion in % Affinity
Obligatory 63 15.5 23.4 92
Medium 105 15.9 39.1 95
High 101 18.7 37.5 112
Gross household income Reach in tsd Reach in % Proportion in % Affinity
up to CHF 3 999 49 16.4 18.3 98
CHF 4 000 to 7 999 122 17.7 45.2 106
more than CHF 8 000 98 15.9 36.4 95
Employment Reach in tsd Reach in % Proportion in % Affinity
Senior management, employee 10 23.8 3.9 142
Middle management, employee 33 16.5 12.3 98
Employee 61 12.9 22.5 77
Worker, employee 7 9.6 2.7 57
Freelance 8 18.3 3.2 109
Independant 9 16 3.4 95
Agriculturalist 4 20.8 1.4 124
Other 5 11.7 1.9 70
Residential area Reach in tsd Reach in % Proportion in % Affinity
City 186 20.6 69.1 123
Agglomeration 62 13.9 23.2 83
Rural 21 8.1 7.7 48
MACH Basic 2018-2 (French-speaking Switzerland)

Top 2 Romandie

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