Newsnet

Media Data

Structural values and socio-demographic characteristics

5'684'000

Unique Clients per month Net-Metrix-Audit 2019-04

46'041'943

Visits per month Net-Metrix-Audit 2019-04

2'654'000

Unique User per Month Net-Metrix-Profile 2019-1

232'110'829

Impressions per month Net-Metrix-Audit 2019-04

Gender Reach in tsd Reach in % Proportion in % Affinity
Men 896 38.4 52.9 102
Women 798 36.8 47.1 98
Age Reach in tsd Reach in % Proportion in % Affinity
14-34 433 29.2 25.6 78
35-54 689 41.5 40.7 110
55+ 572 42.1 33.8 112
Educational Level Reach in tsd Reach in % Proportion in % Affinity
Obligatory 166 25.6 9.8 68
Medium 833 35.8 49.1 95
High 696 45.5 41.1 121
Gross household income Reach in tsd Reach in % Proportion in % Affinity
up to CHF 4 000 126 30.5 7.4 81
CHF 4 001 to 8 000 343 38.1 20.2 101
more than CHF 8 000 632 41.9 37.3 111
no answer 594 35.3 35 94
Employment Reach in tsd Reach in % Proportion in % Affinity
Senior management, employee 84 45.8 4.9 122
Middle management, employee 340 44.3 20.1 118
Employee 601 35.5 35.5 94
Worker, employee 27 25.1 1.6 67
Freelance 58 47.1 3.4 125
Independant 105 43.3 6.2 115
Workless/in education 477 34.8 28.1 92
No answer 3 17.6 0.2 47
Residential area Reach in tsd Reach in % Proportion in % Affinity
City/agglomeration 1'371 38.9 80.9 103
Rural 324 33.2 19.1 88
NET-Metrix-Profile 2019-2 (German-speaking Switzerland)

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