24 heures

Rate Card

24 heures will make sure you reach your communication objectives thanks to its wide range of advertising options and unmissable topical features.

Tuesday and Friday: In your region

Every week, 24 heures offers local sellers a recurring range of special prices. Choose the right editorial setting for your products/services and place your advertisement or advertorial for a highly attractive price

  Publication Width x height in mm Total circulation Lausanne print run Regional print run
Rate colour(s) Rate colour(s) Rate colour(s)
Price per mm* Tuesday and Friday   3.19/mm 2.55/mm 1.35/mm
Sample format and price Tuesday and Friday 55 x 50 319 255 135
Sample format and price Tuesday and Friday 55 x 100 638 510 270
Sample format and price Tuesday and Friday 114 x 75 957 765 405

*Classified ad format across an even number of columns: min. 2 col. (55 mm) x 50, max. 10 col. (290 mm) x 200 mm - fixed height in increments of 25 mm.
Gross prices in Swiss francs, excluding 7.7% VAT.

Wednesday: Advertorials

A journalist will help you create your own advertorial. The photo must be provided by the advertiser. Advertorials: editorial/production fees included in the price. Repeat ad discounts or discounts on global revenue apply (excluding fees associated with advertorials).

Formats Publication Width x height in mm Total circulation Lausanne print run Regional print run  
Rate colour(s) Rate colour(s) Rate colour(s)  
1/2 page Wednesday 290 x 200 6 300 4 340 3 000 Specs
1/4 page Wednesday 290 x 100 3 150 2 170 1 500 Specs
1/5 page Wednesday 114 x 200 2 520 1 740 1 200 Specs
1/6 page Wednesday 172 x 100 / 114 x 150 1 890 1 300 900 Specs

Gross prices in Swiss francs, excluding 7.7% VAT.

Thursday: Content

All year long, discover the content that is dear to our readers, tailored to the trends of each specific season (e.g. fashion, health, beauty, home & living, etc.).

  Publication Width x height in mm Total circulation Lausanne print run Regional print run  
Rate colour(s) Rate colour(s) Rate colour(s)  
Price per mm* Jeudi   3.19/mm 2.55/mm 1.35/mm  
Publireportages** Jeudi 290 x 100 3 150 2 170 1 500 Specs
Publireportages** Jeudi 114 x 200 2 520 1 740 1 200 Specs

*Classified ad format across an even number of columns: min. 2 col. (55 mm) x 50 mm, max. 10 col. (290 mm) x 200 mm - fixed height in increments of 25 mm.
**Advertorials: editorial/production fees included in the price.
Repeat ad discounts or Tamedia general franc settlement discount may apply (excluding fees associated with advertorials).
Gross prices in Swiss francs, excluding 7.7% VAT.

Specifications

Discover all specifications to our tariffs in the specifications centre

Select all:

Two ways to select your formats:

Select the whole rate card of a brand from the bar at the bottom of your screen…

…or select formats one by one