24 heures

Rate Card

24 heures will make sure you reach your communication objectives thanks to its wide range of advertising options and unmissable topical features.
The rate cards from the previous year cannot be downloaded.

Standard formats (2018)

Editorial environment

  Width x height in mm Total print run (Monday-Saturday) Lausanne print run*** (Monday-Friday) Regional print run*** (Monday-Friday)  
Rate b/w Rate colour(s) Rate b/w Rate colour(s) Rate b/w Rate colour(s)  
Price per mm*   5.10/mm 8.26/mm - - - -  
1/1 page 290 x 440 13 420 23 580 7 560 13 250 6 600 11 560 Show the specifications
1/1 special page** 290 x 440 28 300 28 300 - - - - Show the specifications
1/2 page vertical 143 x 440 10 670 17 250 - - - - Show the specifications
1/2 page horizontal 290 x 220 10 670 17 250 5 930 10 690 5 210 9 210 Show the specifications
1/4 page vertical 143 x 220 5 570 9 000 2 980 5 340 2 620 4 600 Show the specifications
1/4 page horizontal 290 x 110 5 570 9 000 2 980 5 340 2 620 4 600 Show the specifications
2/1 page pano 605 x 440 29 840 50 160 - - - - Show the specifications
Junior Page 192 x 265 9 460 15 240 - - - - Show the specifications

*Placed ads b/w / colour(s) : minimum charged 100 mm, Minimum height 25 mm, maximum height 300 mm or entire page (440 mm).
**Special placements (upon request) : 2nd, 3rd and last pages.
***Ad placement only possible in Vaud pages.
All rates in Swiss Francs, VAT (7.7%) not included.

Set format (2018)

Editorial environment

  Edition Format Width x height in mm Total print run (Monday-Saturday) Lausanne print run (Monday-Friday) Regional print run (Monday-Friday)  
Rate b/w Rate colour(s) Rate b/w Rate colour(s) Rate b/w Rate colour(s)  
Front page of 1st section Monday–Friday Head left 55 x 44 - 1 490 - - - - Show the specifications
Front page of 1st section Saturday Head left 55 x 50 - 1 695 - - - - Show the specifications
Front page of 1st section Monday–Saturday Banner mini 290 x 50 - 6 190 - - - - Show the specifications
Front page of 1st section Monday–Saturday Box left 55 x 80 - 2 420 - - - - Show the specifications
Front page of 1st section Monday–Saturday Box right 114 x 80 - 4 840 - - - - Show the specifications
Front page of 2nd section Monday–Friday Box left 45 x 90 - 1 790 - - - - Show the specifications
Front page of 2nd section Monday–Friday Box right 94 x 90 - 3 570 - - - - Show the specifications
Front page of 2nd section Saturday Box right 114 x 80 - 4 365 - - - - Show the specifications
Front page of 2nd section Monday–Friday Banner mini 290 x 50 - 4 960 - - - - Show the specifications
Front page of 2nd section Monday–Friday Maxi banner 290 x 80 - 7 930 - - - - Show the specifications
Weather Monday–Saturday Box 78 x 50 - 1 370 - - - - Show the specifications
Cinema (excluding distributors) Monday–Friday Island 70 x 95 1 905 3 115 - - - - Show the specifications
Cinema (distributors) Monday–Friday Island 70 x 95 1 665 2 725 - - - - Show the specifications
Page 3* Monday–Saturday Box right 94 x 90 - 3 570 - - - - Show the specifications
Page 3* Monday–Saturday Box left 45 x 90 - 1 790 - - - - Show the specifications
Page 3* Monday–Saturday Banner mini 290 x 50 - 4 960 - - - - Show the specifications
Page 3* Monday–Saturday Maxi banner 290 x 80 - 7 930 - - - - Show the specifications
Regional pages** Monday–Saturday Box mini 45 x 85 495 800 - - - - Show the specifications
Regional pages** Monday–Saturday Box maxi 94 x 85 990 1 600 - - - - Show the specifications
Regional pages** Monday–Saturday Banner 290 x 50 1 455 2 355 - - - - Show the specifications
In VD pages Monday–Saturday Banner 290 x 150 - - 4 075 6 970 3 580 6 010 Show the specifications
In VD pages Monday–Saturday Box 94 x 100 - - 1 090 1 860 955 1 605 Show the specifications

*Entire page 290 x 440 mm available upon request: 2nd, 3rd and last pages of the first section, last page of the second section.
**Regional pages: Lausanne, Riviera-Chablais, Nord vaudois-Broye, La Côte.
All rates in Swiss Francs, VAT 7.7% not included.

Special placements (2018)

Special Placement

placement Edition Col. Min. format: width x height in mm Col. Max. format: width x height in mm Surcharge (applied to gross mm price)
Placement surcharge Monday–Saturday         20%
Last page of 1st section (sports) Monday–Friday 4 94 x 50 10 290 x 110 9.91/mm
Advertisement centred* Monday–Saturday          

*Special placements/formats: upon request (various placements and add-ons are possible)
All rates in Swiss Francs, VAT (7.7%) not included.

Placed ad column formats in mm (2018)

Editorial environment

Columns 1 2 3 4 5 6 7 8 9 10 13 14 15 16 17 18 19 20 21 22
mm - 45 - 94 143 - 192 241 - 290 - 360 - 409 458 - 507 556 - 605

Specifications

Discover all specifications to our tariffs in the specifications centre

The new tariffs are now available

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