Markenauswahl

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General Guidelines

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Delivery deadlines
Standard formats: 3 working days before the start of the campaign.
Special formats: 5 working days before the start of the campaign.

Number of subjects
Max. 3 subjects allowed for physical delivery.
For more subjects, a third-party tag must be supplied.
The replacement of physical subjects during an ongoing campaign is only permitted in exceptional cases.

Animations
There are no limits on the length of the animation within an advertising banner. However, the recommended maximum length is 30 seconds.

Sound
Activation only through user interaction.

Flash
Flash files are not permitted.

SSL

  • All third-party tags, tag-in-tags and references in an HTML5 file must be delivered via SSL (https://).
  • HTML5
  • The maximum weight (according to the specifications) refers to all files together, in unzipped state.
  • The target URL and tracking must be stored in the HTML5 banner.
  • The target URL must be opened in a new tab (target=‘_blank’).
  • It must be possible to perform advert tests locally in the browser.
  • UTF-8 encoding
    Special characters that are not displayed correctly in the browser with UTF-8 must be encoded manually (for example, ä instead of ä).
  • References in adverts to external resources (JS libraries, videos, fonts) must be supplied in SSL (https://) format.

General information

  • A prompt start to the campaign is only guaranteed if delivery deadlines are observed.
  • The advertiser is responsible for advertising media working smoothly.
  • A campaign may be suspended if it does not meet the specifications.
Tamedia_Piktogramme_Tamedia_Netzwerk_Reach_Targetings_Time

Datenanlieferung & Termine

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Anlieferfristen
Standardformate: 3 Arbeitstage vor Kampagnenstart.
Spezialformate: 5 Arbeitstage vor Kampagnenstart.

Anlieferadressen
onlineadvertising@tamedia.ch

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Rectangle

Formats: HTML5, 3rd Party Tag, Tag in Tag
Size: 300x250px
(Behind it there should be graphics twice as large (600x500px) so that the advertising on retina displays is sharply displayed.)
File size: max. 150 KB

Formats: JPG, GIF, PNG
Size: 600x500px
File size: max. 150KB

Available at:
Tamedia Network, 20 Minuten Group, Newsnet, Nationale Medien, Tutti

General guidelines

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Rectangle 300x600px

Formats: HTML5, 3rd Party Tag, Tag in Tag, JPG, GIF, PNG
Size: 300x600px
File size: max. 150KB

Available at:
Bilan, Femina

General guidelines

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Wideboard

Formats: HTML5, 3rd Party Tag, Tag in Tag, JPEG, GIF, PNG
Size: 994x250px
File size: max. 150KB

Available at:
Tamedia Network, 20 Minuten Group, Newsnet, Nationale Medien, Tutti, Homegate

General guidelines

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Wideboard XL

Formats: HTML5, 3rd Party Tag, Tag in Tag, JPEG, GIF, PNG
Size: 994x500px 
File size: max. 150KB

Available at:
20 Minuten, Newsnet

General Guidelines

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Halfpage

Formats: HTML5, 3rd Party Tag, Tag in Tag, JPEG, GIF, PNG
Size: 300x600px
File size: max. 150KB

Available at:
Tamedia Network, 20 Minuten Group, Newsnet, Nationale Medien, Tutti, Homegate, Ricardo, Autoricardo

20 Minuten: the ad is placed 31px below the top of the screen.

General guidelines

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Halfpage Content

Formats: HTML5, 3rd Party Tag, Tag in Tag, JPEG, PNG, GIF
Size: 300x600px
File size: max. 150 KB

Available at:
Annabelle, Bilan

General guidelines

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Monsterboard

Formats: HTML5, 3rd Party Tag, Tag in Tag, JPEG, GIF, PNG
Size: 468x400px
File size: max. 150 KB

Available at:
20 Minuten

General guidelines

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Poster Ad

Formats: JPEG, GIF, PNG
Size: 960x800px
File size: max. 150KB

Available at:
Tamedia Network, 20 Minuten, Newsnet, Nationale Medien

General guidelines

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Skybridge

Formats: HTML5, 3rd Party Tag, Tag in Tag, JPEG, GIF, PNG
Size: 994x250px (top), 160x600px (left & right)
The skyscrapers on the left and right dock to the side of the wideboard.
File size: max. 150KB per banner

Available at:
20 Minuten Group, Finanz und Wirtschaft

General guidelines

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Skybridge Newsnet (without bernerzeitung.ch)

Formats: HTML5, 3rd Party Tag, Tag in Tag, JPEG, GIF, PNG
Size: 1024x250px (top), 160x600px (left & right)
The skyscrapers on the left and right dock to the side of the wideboard.
File size: max. 150KB per banner

Available at:
Newsnet (without bernerzeitung.ch)

General guidelines

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Skybridge bernerzeitung.ch

Formats: HTML5, 3rd Party Tag, Tag in Tag, JPEG, GIF, PNG
Size top: 994x250px & 1200x250px
From a viewport of 1580px the wideboard with the size 1200x250px will be played.
Size left & right: 160x600px each
The skyscrapers on the left and right dock to the side of the wideboard.
File size: max. 150KB per banner

Available at:
bernerzeitung.ch

General guidelines

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Wallpaper

Formats: HTML5, 3rd Party Tag, Tag in Tag, JPEG, GIF, PNG
Size: 994x118px (top), 245x770px (right)
The skyscrapers on the right dock to the side of the wideboard.
File size: max. 150KB per banner

Available at:
20 Minuten

General guidelines

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Maxiboard

Formats: HTML5, 3rd Party Tag, Tag in Tag, JPEG, GIF, PNG
Size: 994x118px
File size: max. 150KB

Available at:
Tamedia Network, 20 Minuten, Newsnet, Nationale Medien, Tutti, Homegate, Ricardo, Autoricardo

General guidelines

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Leaderboard

Formats: HTML5, 3rd Party Tag, Tag in Tag, JPEG, GIF, PNG
Size: 728x90px
File size: max. 150KB

Available at:
Tamedia Network, 20 Minuten Group, Newsnet, Nationale Medien, Tutti, Homegate, Ricardo, Autoricardo

General guidelines

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Wide Skyscraper

Formats: HTML5, 3rd Party Tag, Tag in Tag, JPEG, GIF, PNG
Size: 160x600px
File size: max. 150KB

Available at:
Tamedia Network, 20 Minuten, Newsnet, Nationale Medien, Tutti, Homegate, Ricardo, Autoricardo

General guidelines

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Teaser Home (Finanz und Wirtschaft)

Formats: HTML5, 3rd Party Tag, Tag in Tag, JPEG, GIF, PNG
Size: 200x90px
File size: max. 150KB

Available at:
Finanz und Wirtschaft

General guidelines

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Sitebar Basic

>> Video Sitebar

 

Formats: JPEG, GIF, PNG
Size: 500x1,000px
File size: max. 200KB

Optional
Background colour: 1x Hex-code*
Button colour: 1x Hex-code**

Functionalities

  • The advertising material (500x1,000 px) is scaled proportionally. The minimum display size of the basic sitebar is 250x500 px. If less space is available on the device, the basic sitebar will not be displayed.
  • The user can scale the ad to a size of 300 x 600 simply by clicking on the resize button.
  • *The background colour is optional and fills the entire remaining space around the ad. This additional space is not clickable.
  • **The colour of the buttons (resize, play/pause, sound) can be modified individually. This enables a colour to be defined.

Available at:
Tamedia Network, 20 Minuten Group, Newsnet, Nationale Medien, Tutti, Homegate, Ricardo, Autoricardo

20 Minuten: the ad is placed 31px below the top of the screen.

General guidelines

Other Sitebars with preferred partner

Specifications AdSpot Sitebar

Specifications AdSpot Sitebar Premium

Specifications AdSpot Sitebar expandable

Specifications AdSpot Sitebar Response

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Video Sitebar

>> Sitebar Basic

 

Live demo

Background image
Formats: JPG, GIF, PNG
Size:
500x1000px
Image size: max. 200KB

Optional
Background colour: 1x Hex-code*
Button colour: 1x Hex-code**

Video
Aspect ratio
: 16:9
Size: max. 5MB
Audio codec: AAC
Video codec: H.264
Container: MP4
Duration: 10 seconds recommended (max. 30 sec)

Functionalities

  • The advertising material (500x1000 px) is scaled proportionally. The minimum display size of the basic sitebar is 250x500px. If less space is available on the device, the basic sitebar will not be displayed.
  • The user can scale the ad to a size of 300x600px simply by clicking on the resize button.
  • *The background colour is optional and fills the entire remaining space around the ad. This additional space is not clickable.
  • **The colour of the buttons (resize, play/pause, sound) can be modified individually. This enables a colour to be defined.
  • The video starts automatically.
  • The video sound is deactivated by default and can be switched on by clicking on the sound button.

Available at:
Tamedia Network, 20 Minuten Group, Newsnet, Nationale Medien, Tutti, Homegate, Ricardo, Autoricardo

20 Minuten: the ad is placed 31px below the top of the screen.

General guidelines

Other Sitebars with preferred partner

Spezifikationen AdSpot Sitebar

Spezifikationen AdSpot Sitebar Premium

Spezifikationen AdSpot Sitebar expandable

Spezifikationen AdSpot Sitebar Response

Select all: