Markenauswahl

2_Werbung/2.1_Advertising_Channels/advertising_channels_magazine

Technical details

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Technical details

  • Position of print space: outer and inner edge distances 14 mm, top and
    bottom edge distances 13 mm.
  • Full-bleed adverts: + 3 mm bleed margin on all 4 pages. Text and image
    elements that may not be bled off must be 8 mm from the format edge.

Price for positioning

  • A surcharge of 20% of the gross price will be due if positioning instruc
    tions are given.
  • No additional charge is made for full-bleed adverts and adverts overlap
    ping the binding.

Colours

Prices are valid for black-and-white and for 2, 3 and 4-colour adverts.

Value-added tax

All prices exclude 7.7% value-added tax.

Print documents

Only digital documents are accepted. Standard practice is to supply data as a
PDF file, which is the preferred file format.

Data delivery

All data transmitted must include the title, issue number, client name and a
keyword related to the subject (e.g. mag15_Customer_Keyword.pdf).

Print-ready digital templates

  • PDF-format High-End PDF (with fonts embedded)
    Settings: http://www.pdfx-ready.ch
  • Format/Status The document size should correspond to the correct
    status of the advertising space purchased.
  • Images CYMK (no RGB colour space)
  • Image resolution 300 dpi

Text and image sections that may not be bled off must be 8 mm from the
format edge.
Please note: files that do not meet the stated specifications must be supplied
again.

Data transfer

  • E-mail: anzeigen@dasmagazin.ch

Typographical details

  • Print process Web offset printing
  • Grid width 60-channel grid
  • Dot shape Elliptical dot shape
  • First edition shade 4%
  • UCR total value 280 – 300%
  • Colour European colour scale
  • Grey balance According to ISO standard
  • Dot gain According to ISO standard
  • Measuring elements Ugra/Fogra media wedge
  • Edge trim 3 mm
  • Spectrophotometer GretagMacbeth Spectrolino/Spectroscan,
    SpectroEye
  • Profile PSO_LWC_Improved_eci
Zeichenfläche 1 Kopie 5 copy 8

1/1 page, 1st right page

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Format (W x H in mm)

Type area: 184 x 258
Bleed format: 210 x 285
Zeichenfläche 1 Kopie 5 copy 3

2/1 Seite (Panorama) Overture

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Format (W x H in mm)

Type area: 394 x 258
Bleed format: 420 x 285
Zeichenfläche 1 Kopie 5 copy 4

Inside front cover

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Format (W x H in mm)

Type area: 184 x 258
Bleed format: 210 x 285
Zeichenfläche 1 Kopie 5 copy

Outside back cover

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Format (W x H in mm)

Type area: 184 x 258
Bleed format: 210 x 285
Zeichenfläche 1 Kopie 10

Editorial – 1/4 page landscape strip advert

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Format (W x H in mm)

Type area:  184 x 61
Bleed format:
Zeichenfläche 1 Kopie 5 copy 3

2/1 pages pano

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Format (W x H in mm)

Type area: 394 x 258
Bleed format: 420 x 285
Zeichenfläche 1 Kopie 5 copy 4

1/1 page

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Format (W x H in mm)

Type area: 184 x 258
Bleed format: 210 x 285
Zeichenfläche 1 Kopie 5 copy 6

1/2 page vertical

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Format (W x H in mm)

Type area: 90 x 258
Bleed format: 103 x 285
Zeichenfläche 1 Kopie 5 copy 9

1/2 page horizontal

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Format (W x H in mm)

Type area: 184 x 127
Bleed format: 210 x 141
Zeichenfläche 1 Kopie 5 copy 13

1/2 page pano

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Format (W x H in mm)

Type area: 394 x 127
Bleed format: 420 x 141
Zeichenfläche 1 Kopie 8

1/3 page pano

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Format (W x H in mm)

Type area: 394 x 83
Bleed format: 420 x 97

 

Zeichenfläche 1 Kopie 9

1/3 page vertical

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Format (W x H in mm)

Type area: 59 x 258
Bleed format: 72 x 285

 

Zeichenfläche 1 Kopie 7

1/4 page vertical

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Format (W x H in mm)

Type area: 90 x 127
Bleed format: -

 

Zeichenfläche 1 Kopie 8

1/3 page horizontal

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Format (W x H in mm)

Type area: 184 x 83
Bleed format: 210 x 97

 

Zeichenfläche 1 Kopie 10

1/4 page horizontal

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Format (W x H in mm)

Type area: 184 x 61
Bleed format: -

 

Zeichenfläche 1 Kopie 12 copy

Advertising area

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Format (W x H in mm)

Type area: 56 x 80
Bleed format: -

 

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